Welcome to Fatima Ashar: Where Tradition Meets Timeless Elegance

At Fatima Ashar, we embark on a journey that intertwines tradition, craftsmanship, and contemporary elegance. Founded in Lahore almost a decade ago by our visionary CEO and Creative Design Head, Fatima Ashar, our story is woven with threads of passion for traditional threadwork, especially kaantha and marrori work.

A Tale of Tradition and Transformation

Our humble beginnings in Basic Pret marked the inception of a brand fueled by a love for traditional handicraft techniques. Over the years, we have evolved, delving into Semi Formals, Formals, and Bridals while staying true to our roots. Our mission is clear: to preserve the essence of handworked outfits, infusing them with contemporary silhouettes to create pieces that stand the test of time.

Crafting Timeless Designs, One Stitch at a Time

At Fatima Ashar, we are more than a fashion house; we are curators of luxury. Our vision is to be synonymous with timeless designs, meticulously handcrafted to perfection. We take pride in adhering to the art of embellishing garments by hand, embracing traditional techniques that keep the old-world charm alive.

Four Pillars of Elegance: Basics, Semi Formals, Formals, and Bridals

Our repertoire encompasses four distinctive categories of clothing: Basics, Semi Formals, Formals, and Bridals. What sets us apart is our expertise in hand-painted outfits and traditional work, creating pieces that resonate with heritage and modern aesthetics.

The Art of Personalization

At Fatima Ashar, we believe in the power of personalization. Each outfit is made to order, allowing our customers to customize colors, silhouettes, and even create garments entirely tailored to their vision. Many have entrusted us with crafting customized bridals from scratch, bringing their unique dreams to life on their special day.

Preserving Tradition in a Modern World

In an era of fast fashion, we stand as one of the few remaining bastions of handworked outfits. We marry rich fabrics with market-competitive prices, ensuring that our clientele experiences the luxury of tradition without compromise.

Join us at Fatima Ashar, where every stitch tells a story, and each ensemble is a masterpiece of tradition and contemporary elegance. Experience the allure of handcrafted perfection that transcends time and trends.